✅ NOVALANCER LTD – PRIVACY POLICY

Last updated: 09/09/2025

Novalancer Ltd (“we”, “our”, “us”) is committed to protecting your personal data and respecting your privacy.
This Privacy Policy explains how we collect, use, store, and protect your information when you visit novalancer.co.uk, contact us, or use our services.

We are registered in England & Wales:
Novalancer Ltd – Company No. 15345943
ICO Registration: ZB955732
Email: info@novalancer.co.uk
Phone: 07955 416524
Website: www.novalancer.co.uk
Registered Address: 285A Lincoln road, PE12PH , Peterborough

1. Information We Collect

We may collect the following types of personal data:

✅ Information you provide directly

Name
Email address
Phone number
Business name
Business details for website creation
Project requirements
Payment information (securely processed via Stripe/PayPal)
Messages sent through forms, WhatsApp, email, or live chat

✅ Information automatically collected

IP address
Browser type and device information
Cookies and tracking data
Pages visited and actions taken on the website

✅ Information from third-party integrations

If you use our embedded tools:

Google Calendar Booking
Stripe Payments
CRM or lead forms
WhatsApp communication

These services may also collect data under their own privacy policies.

2. How We Use Your Information

We use your data for:

✅ Responding to enquiries
✅ Preparing quotes and proposals
✅ Delivering web development, hosting, IT services, and support
✅ Managing projects and client accounts
✅ Sending invoices and processing payments
✅ Improving our website and services
✅ Marketing emails or service updates (with your consent)
✅ Fraud prevention and security monitoring
✅ Compliance with UK law

We do not sell or share your data with any third party for advertising purposes.

3. Lawful Basis for Processing

Under GDPR, our legal bases include:

Contract – to provide the services you requested
Consent – for marketing or optional communication
Legitimate interest – for business operations, analytics, and website security
Legal obligation – where required by law or HMRC

4. Cookies & Tracking

Our website uses:

Essential cookies (necessary for site function)
Analytics cookies (e.g., Google Analytics)
Security and performance cookies
Third-party scripts from booking or payment integrations

You can manage cookies via your browser settings.

5. Data Sharing

We may share your data with trusted third parties only when necessary:

Hosting providers
Payment processors (Stripe/PayPal)
Email providers
CRM or booking systems
Legal or regulatory authorities (if required)

All third-party processors comply with GDPR and data protection requirements.

6. Data Storage & Security

We take appropriate steps to secure your data including:

Encrypted servers
Secure passwords and access controls
SSL encryption across the website
Regular backups
Limited staff access

Personal data is stored only as long as necessary.

7. How Long We Keep Your Information

We retain:

Client records: Up to 6 years (HMRC requirement)
Emails & enquiries: 12–24 months
Analytics data: 27–38 months (Google policy)
Project & website files: For the duration of your service

You may request deletion at any time where legally permitted.

8. Your GDPR Rights

You have the right to:

✅ Request a copy of your data
✅ Request correction of inaccurate data
✅ Request deletion (“right to be forgotten”)
✅ Withdraw consent
✅ Object to processing
✅ Request transfer of your data
✅ Complain to the ICO

To exercise any right, contact: info@novalancer.co.uk

9. Marketing Communications

You will only receive marketing if:

You opted in, or
You are an existing customer with a legitimate interest basis

You can unsubscribe at any time using the link in emails or by contacting us.

10. External Links

Our website may contain links to third-party websites.
We are not responsible for their privacy practices.

11. Changes to This Policy

We may update this Privacy Policy periodically.
Updates will be posted on this page with a new revision date.